My alternative title for this post was “Money for Nothing,” which is along the same lines. I have been engaged in discussions regarding Big Data, which has become a bit of a buzz phrase of late in both business and government. Under the current drive to maximize the value of existing data, every data source, stream, lake, and repository (and the list goes on) has been subsumed by this concept. So, at the risk of being a killjoy, let me point out that not all large collections of data is “Big Data.” Furthermore, once a category of data gets tagged as Big Data, the further one seems to depart from the world of reality in determining how to approach and use the data. So for of you who find yourself in this situation, let’s take a collective deep breath and engage our critical thinking skills.
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